Airliner Models - Marketing Air Travel and Tracing Airliner Evolution Through Vintage Miniatures

Airliner Models chronicles the use of professionally made airliner models in the marketing of air travel since 1919. Containing over 800 photographs, the focus of this book is to preserve this fascinating era when models were a significant marketing tool.

Info autore

Anthony J Lawler was born in South Africa in 1939,later moving to Salisbury, Rhodesia. He had already developed a keen interest in aviation, but in 1952 when the world's first jet airliner, the Comet 1 flew over the city on a proving flight, his interest was really ignited. He wrote to the BOAC office in Johannesburg asking for a model, and to his great joy he was sent his first professionally made airliner model. In the next seven years he regularly visited all the local airline offices and managed to build a small collection of models. Upon graduation in aeronautical engineering from Bristol University, he joined Hawker Siddeley, in the sales department responsible for marketing the Trident airliner. In 1971 he was seconded to Airbus Industrie to assist in sales of the first wide body twin-jet airliner, the A300, and the last twenty years of his career was spent in the USA managing sales campaigns for the Airbus airliners. Since retiring in 2004 he has actively pursued his model collecting and travelling. He is keen to preserve the history of these early models, and has spent eight years assembling the information and photographs to complete this book.

Dettagli sul prodotto

• Autori: Anthony J Lawler, Anthony J. Lawler
• Editore: Wiley
• Lingue: Inglese
• Formato: Copertina rigida
• Pubblicazione: 31.12.2019
• EAN: 9781785006333
• ISBN: 978-1-78500-633-3
• Dimensioni: 305 mm x 245 mm x 32 mm
• Peso: 1779 g
• Illustrazioni: 800 colour photographs, Illustrationen, nicht spezifiziert, Raster, farbig
• Categorie: Guide e manuali > Veicoli, aerei , imbarcazioni, viaggi aerospaziali > Aerei, viaggi aerospaziali; Scienze umane, arte, musica > Arte > Antiquariato; CRAFTS & HOBBIES / General, Aircraft and aviation, Antiques & collectables: toys, games & models, Aircraft: general interest, Sikorsky; Cam 53, Savoia-Marchetti