Fr. 169.00

Time and Culture in Consumer Behaviour - Framing the Future

Inglese · Copertina rigida

Pubblicazione il 31.01.2018

Descrizione

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Sommario

List of Tables and Figures Foreword Preface Introduction. Chapter 1: Technology and Consumption: Geared towards the future. Chapter 2: Bamboo Time: Crisis Consumption. Chapter 3: Painting Pictures of Future Consumption. Chapter 4: Consumption and Future Social Cohesion. Chapter 5: Consumption and Future Territory. Chapter 6: Consumption and Future Infrastructure. Chapter 7: Consumption and the Future Body. Chapter 8: The Palette of Resources for Articulating the Future. Chapter 9: Conclusion: Temporality and Context in Consumer Behaviour. References Index

Info autore

Thomas Derek Robinson is at Department of Marketing & Management, University of Southern Denmark, Denmark

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Riassunto

Framing the Future - Time and Culture in Consumer Behaviour suggests that, rather than being inherently private and subjective, consumers' ability to articulate the future draw on communally constituted resources that are at the same time culturally relative. The argument is made through a comparative analysis of examples drawn from news media narratives about technology.

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