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Informationen zum Autor Marsha Collier is a recognized expert on ecommerce, online customer service, social selling, social media marketing, and eBay. Over one million copies of her various eBay titles have sold since her first, eBay For Dummies, hit store shelves in 1999. Klappentext 9 Books in one! Expert insight from an ecommerce pro eBay provides the tools, technology, and platform that entrepreneurs need to launch their first successful small business. It takes some know-how, however, to get that business off the ground. Inside, you get advice from a long-time eBay business owner on how to get started, stay ahead, and run your business like a professional ecommerce enterprise. Inside... eBay Basics Essential Tools Selling Like a Pro Sourcing Merchandise Presenting Your Items Extending Your Reach Storing and Shipping Power Selling on eBay Office and Legal Zusammenfassung The selling, marketing, and business tips you need to succeedeBay is the perfect place to learn the ropes of what it's like running an online business. It provides the tools, technology, and platform a would-be entrepreneur needs to launch their first successful small business. It takes some know-how, however, to get that business off the ground and grow it into a success. In eBay Business All-in-One For Dummies, Marsha Collier shares the expertise she gained as one of eBay's first Power Sellers on how to get ahead, stay ahead, and expand your business onto other platforms when it's time to grow.eBay continues to grow as it connects new individuals with items to sell with would-be buyers every day. Combining essential information covering seven key topics, this all-encompassing guide shows fledgling entrepreneurs how to sell like a pro, present and market your items, become a power seller, deal with office and legal issues, and so much more.* Discover the secrets behind driving views for listings* Find out how to source merchandise for resale* Get advice on the back-office tasks of running a business* Grow your business beyond the eBay platformIf you have an eye on building a business on eBay--and beyond--this is the one-stop guide you need to succeed. Inhaltsverzeichnis Introduction 1 About This Book 1 Foolish Assumptions 2 Icons Used in This Book 3 Beyond the Book 3 Where to Go from Here 4 Book 1: eBay Basics 5 Chapter 1: Connecting with Up-to-Date Technology 7 Starting with the Right Device 7 Connecting to eBay without a Computer or While at Home 11 Choosing an ISP 12 Browsing for a Browser 13 Chapter 2: Navigating through eBay 17 Homing In on the Home Page 17 Navigating eBay the Easy Way 21 Maneuvering the Categories 25 Exploring Home Page Search Options 26 Chapter 3: Signing Up and Getting Started 27 Registering on eBay 28 Picking a Pickproof Password 33 Selecting Your User ID 34 Signing In to Deal 35 eBay's Trust & Safety Is Watching 36 Staying Notified about the Rules 37 Abuses You Might Report 37 Don't Get Caught in a Trading Violation 40 Chapter 4: Understanding eBay Transactions 43 Checking Out the Listing Page 43 Bidding on Auctions 49 Buying an Item Outright 53 Supercategories and Specialties 56 Chapter 5: Checking Out a Seller and Leaving Feedback 63 Understanding and Giving Feedback 63 Giving Detailed Seller Ratings Properly 66 Becoming a Star 68 Leaving Feedback with Finesse 69 Ways to Leave Feedback 72 You Have the Last Word - Replying to Feedback 73 Checking Out a Seller's Reputation 75 Reading Feedback Reviews 76 Getting Protection on eBay 78 Chapter 6: B...
