Fr. 110.00

Multinationals in a New Era - International Strategy and Management

Inglese · Tascabile

Spedizione di solito entro 6 a 7 settimane

Descrizione

Ulteriori informazioni

Informationen zum Autor JIM BELL Professor of International Business Entrepreneurship, Magee College, University of UlsterPETER BROWN Lecturer in International Business, University of OtagoPETER BUCKLEY Professor of International Business and Director of the Centre for International Business, University of Leeds FRANCISCO CASTRO Lecturer in International Economics, Faculdade de Economicia do Porto, University of PortugalPAUL EDWARDS Professor of Industrial Relations, Warwick Business School, University of WarwickPAUL GOODERHAM Professor of International Management, Norwegian School of Economics and Business AdministrationKEVIN IBEH Lecturer, Department of Marketing, University of StrathclydeJEFFREY JOHNSON Lecturer in International Business, University of StrathclydeJÜRGEN KAI-UWE BROCK Doctoral researcher, Department of Marketing, University of StrathclydeREIJO LUOSTARINEN Professor in International Business, Director of International Business Studies, Director of Center for International Business Research and former Vice Rector, Helsinki School of Economics and Business Administration JULIA MANEA Doctoral researcher, Department of Economics, University of ReadingREBECCA MARSCHAN-PIEKKARI Lecturer, University of Bath DENNIS NICKSON Senior Lecturer, Scottish Hotel School, University of StrathclydeROBERT PEARCE Reader in the Department of Economics. University of ReadingLEONOR SOPAS Researcher, Catholic University of PortugalANA TERESA TAVARES Lecturer, University ofPorto SVEIN ULSET Associate Professor, Norwegian School of Economics and Business Administration CHRIS WARHURST Senior Lecturer in Human Resource Management, University of StrathclydeMARTYN WRIGHT Lecturer in Industrial Relations and Organizational Behaviour, Warwick Business School, University of Warwick. MO YAMIN Senior Lecturer in International Business, Manchester School of Management, UMIST.HIDEKI YOSHIHARA Professor, Research Institute for Economics and Business, Kobe University ANTONELLA ZUCCHELLA Professor of International Management, Insubria University Klappentext This eighth volume in the AIB series focuses on globalisation and international business, and presents the work of leading international business scholars delivered at the 27th Academy of International Business conference at the University of Strathclyde. Contributions examine how the underlying characteristics of International Business are changing as we move into early part of the twenty-first century. The three points of focus are - internationalisation of small and medium-sized enterprises and the growing occurrence of 'born' internationalisers - the impact of culture, structure and technology on managing the multinational corporation - the implementation of international strategy through the roles and activities of foreign subsidiaries The book successfully brings together an integrated set of research concepts and results to present some contrasting views about the nature and effects of globalisation as the multinational continues to develop in the 21st century. Zusammenfassung This eighth volume in the AIB series focuses on globalisation and international business, and presents the work of leading international business scholars delivered at the 27th Academy of International Business conference at the University of Strathclyde. Contributions examine how the underlying characteristics of International Business are changing as we move into early part of the twenty-first century. The three points of focus are - internationalisation of small and medium-sized enterprises and the growing occurrence of 'born' internationalisers - the impact of culture, structure and technology on managing the multinational corporation - the implementation of international strategy through the roles and activities of foreign subsidiaries The book successfully brings together an integrated set of research concepts and results to present some contrasting views abou...

Sommario

Introduction Companies and countries: changes and choices; J.H.Taggart Industrial clusters and small firm internationalisation; P.Brown & J.Bell 'Born' exporting in regional clusters: preliminary empirical evidence; L.Sopas The internationalization of SMEs: alternative hypotheses and empirical survey; A.Zuchella International start-ups: a paradigm shift for the 21st century: two illustrative cases spanning the Atlantic; J.E.Johnson On the resource-based, integrative view of small firm internationalisation: an exploratory study of Nigerian firms; K.I.N.Ibeh Marketspace and the new mechanism of internationalisation: some preliminary insights; J.K-U.Brock Is the governance of transnationals really 'beyond the M-form'? A critical review of Bartlett and Ghoshal's 'new organisational model'; P.N.Gooderham & S.Ulset Multinational strategies and sustainable industrial transformation in CEE transition economies: the role of technology; J.Manea and R.Pearce Modes of integration and the diffusion of best practice in the multinational enterprise; M.Wright & P.Edwards Global operations managed by Japanese and in Japanese; H.Yoshihara A new view of the advantage of multinationality; M.Yamin Strategic evolution of foreign-owned subsidiaries in a host country: a conceptual framework; R.Luostarinen & R.Marschan-Piekkari Multinational enterprises in Ireland: the dynamics of subsidiary strategy A.T.Tavares From globalization to internationalization to Americanization: the example of 'little Americas' in the hotel sector; D.Nickson and C.Warhurst A survey-based investigation of the determinants of FDI in Portugal; P.J.Buckley & F.B.Castro

Recensioni dei clienti

Per questo articolo non c'è ancora nessuna recensione. Scrivi la prima recensione e aiuta gli altri utenti a scegliere.

Scrivi una recensione

Top o flop? Scrivi la tua recensione.

Per i messaggi a CeDe.ch si prega di utilizzare il modulo di contatto.

I campi contrassegnati da * sono obbligatori.

Inviando questo modulo si accetta la nostra dichiarazione protezione dati.