Ulteriori informazioni
Informationen zum Autor BRETT WILLS is President, Green Enterprise Movement Inc.; Director Sustainability, HPS Inc.; and Professor, Seneca College, Toronto, Canada. Klappentext Competing and winning in today?s competitive marketplace requires a strategy that includes sustainability. Business leaders who embrace it and convey a strong sense of purpose behind their strategy are propelling their organizations into revenue-increasing, cost-reducing outcomes. Purposely Profitable: Embedding Sustainability into the DNA of Food Processing and other Businesses provides a proven, step-by-step methodology for integrating sustainability into the strategic plan to develop a strategy that is sustainable and aligned to a greater purpose. This book notably includes the following: A primer on Sustainability that defines Sustainable Business and presents the Business Case for Sustainability What is an organizational purpose and why is it so important in today?s competitive marketplace Step by step instructions, supported by a case study, for developing each component of the strategic plan (Purpose, Vision, Strategic Pillars, KPI?s, Goals, Programs Action Plans, and Tactical Execution) A suite of tools and resources to support the development and execution of the strategic plan Scientists and managers in the global food supply chain, sustainability professionals, researchers, students, regulators, executives and business owners will come to learn and understand a powerful system for developing a strategy that is sustainable in order to maximize organizational performance. Zusammenfassung Competing and winning in today's competitive marketplace requires a strategy that includes sustainability. Business leaders who embrace it and convey a strong sense of purpose behind their strategy are propelling their organizations into revenue-increasing! cost-reducing outcomes. Inhaltsverzeichnis About the Author, x Sustainability Primer, xi Understanding sustainability, xi The sustainable organization, xiv Business case for sustainability, xxii Introduction - Setting the Stage, xxvi Chapter 1 Finding Purpose, 1 1.1 Why a purpose?, 3 1.2 Finding purpose and developing a purpose statement, 4 Step 1: Articulating the purpose, 5 Step 2: Crafting a purpose statement, 6 Step 3: Finalizing the purpose statement, 7 Chapter 2 Creating a Shared Vision of the Future, 9 2.1 Crafting a meaningful vision statement, 11 Step 1: Setting the stage, 11 Step 2: Key word development, 12 Step 3: Key word grouping, 13 Step 4: Key word identification, 13 Step 5: Drafting a vision statement, 13 Step 6: Finalizing the vision statement, 14 2.2 Creating a shared vision, 14 2.2.1 Painting a clear picture of the future state, 15 2.2.2 Aligning daily activities to the vision, 16 Chapter 3 Getting Focused - Pillar Development, 18 3.1 The power of pillars, 19 3.1.1 Providing clear direction and focus, 19 3.1.2 Creating a culture of Sustainability, 21 3.2 Building the pillars, 22 Step 1: Pillar identification, 22 Step 2: Integrating Sustainability into the pillars, 25 Step 3: Pillar key word development, 32 Step 4: Key word grouping, 35 Step 5: Developing pillar mission statements, 36 3.3 Visually illustrating the pillars, 38 Chapter 4 Financial Objectives, 41 4.1 Understanding business objectives, 42 4.2 Setting business objectives, 44 4.2.1 Setting a Revenue objective, 45 4.2.2 Setting a Gross Margin objective, 46 4.2.3 Setting an Overhead objective, 48 Chapter 5 Measuring What Matters - KPI Development, 51 5.1 Understanding KPIs and metrics, 52 ...
