Pricing Decisions (Classic Reprint)

Excerpt from Pricing Decisions

Price goals and policies Before turning to a consideration of pricing models and measurements, a brief sketch of some common pricing goals and policies seems useful as a prelude to the more formal management science approaches. This discussion.

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Dettagli sul prodotto

• Autori: David Bruce Montgomery
• Editore: Forgotten Books
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 31.08.2015
• Pagine: 72
• Dimensioni: 152 mm x 229 mm x 4 mm
• Peso: 111 g
• Categoria: Scienze sociali, diritto, economia > Economia > Pubblicità, marketing