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Business Environment is ideal for students taking modules in the Business Environment or Business Context areas of an HR or business degree programme. It is written to cater for both undergraduate and postgraduate level modules as well as for students taking the new CIPD Leadership and Management module 'Managing in a Strategic Business Context'. Presented and written in an easy-to-use format, for students with little or no prior knowledge of the subject area, the text enables students to gain key knowledge of the environmental influences - economic, social and legal - that are essential in developing an understanding of business strategy at every level. This fully revised and updated second edition includes:
- New material including more on organisational environments and strategy
- More international content addressing the needs of migrant workers etc
- A case study led approach with more real-world and international cases
- Full coverage of the PDS standards on the Managing in a Strategic Context module
- Lots of new research from the CIPD and elsewhere
Packed with features such as chapter objectives, student and seminar activities, self assessment questions, case studies, key learning points and further reading, this text is guaranteed to enhance student¿s learning experiences. There is also access to a comprehensive tutor and student support site.
Sommario
Organisations and their Environment
The Competitive Environment
The World Economy
Government Policy
Regulation
Demography
Social Trends
Technology
Ethics, Social Responsibility and Sustainability
Strategic Management
Integrative Case Study
Info autore
John Kew is an educational consultant and has written flexible learning material for the CIPD's Professional Development Scheme.
John Stredwick is Senior Lecturer at University of Bedfordshire and a well renowned author. He is Visiting Professor at Webster University (US) based in Regents Park, UK.
Riassunto
Develop a solid understanding of the environmental factors that affect business strategy and management.
