Fr. 91.00

E-Business - A Management Perspective

Inglese · Tascabile

Spedizione di solito entro 1 a 3 settimane (non disponibile a breve termine)

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Zusatztext 'I welcomed the holistic view of business processes that in my view is key to the foundation of any eBusiness'. Informationen zum Autor Jonathan Reynolds is a well known and respected academic in this field - he has 20 years experience of eCommerce and eBusiness, and applied research, working at the interface between academics and practitioners. He also holds the position of Academic Director of the Oxford Institute of Retail Management Klappentext This text draws together a wide range of conceptual models & frameworks to provide a coherent insight into modern-day e-business from a management perspective. Packed with contemporary international examples and case studies including Ebay, Skype and Googlewhacking, it is supported by an extensive online package with Author Blog. Zusammenfassung This text draws together a wide range of conceptual models & frameworks to provide a coherent insight into modern-day e-business from a management perspective. Packed with contemporary international examples and case studies including Ebay, Skype and Googlewhacking, it is supported by an extensive online package with Author Blog.

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