Strategic Management and Competitive Advantage - Concepts

Core strategic management concepts without the excess. Just the essentials--Strategic Management and Competitive Advantage strips out excess by only presenting material that answers the question: does this concept help readers analyze real business situations? This carefully crafted approach provides readers with all the tools necessary for strategic analysis.

Dettagli sul prodotto

• Autori: Jay Barney, Jay B. Barney, William S Hesterly, William S. Hesterly
• Editore: Pearson Education (US)
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 30.11.2011
• Pagine: 408
• Dimensioni: 203 mm x 252 mm x 13 mm
• Peso: 662 g
• Illustrazioni: Illustrations (some col.)
• Categoria: Scienze sociali, diritto, economia > Economia > Management