Selling is Dead

A manifesto for reinventing the sales function Selling Is Dead argues that selling teams and growth--motivated organizations must change to remain competitive. It presents a new selling framework based on research that indicates that buyer behavior can be modeled and that large sales and small sales are fundamentally different.

Dettagli sul prodotto

• Autori: Mar Miller, Marc Miller, Jason Sinkovitz
• Editore: Wiley, John and Sons Ltd
• Lingue: Inglese
• Formato: Copertina rigida
• Pubblicazione: 15.07.2005
• EAN: 9780471721116
• ISBN: 978-0-471-72111-6
• Pagine: 320
• Dimensioni: 160 mm x 235 mm x 28 mm
• Categorie: Libri scolastici > Didattica > Formazione professionale; Verkauf