A Small Price to Pay - Consumer Culture on the Canadian Home Front, 1939-45

Informationen zum Autor Graham Broad Klappentext A long-overdue challenge to the commonplace assumption that the Second World War was a period of consumer austerity in Canada. Zusammenfassung A long-overdue challenge to the commonplace assumption that the Second World War was a period of consumer austerity in Canada. Inhaltsverzeichnis Introduction1 Mrs. Consumer, Patriotic Consumerism, and the Wartime Prices and Trade Board2 Business as Usual: Adworkers and the Coming of War3 Finding a Place for Wartime Advertising4 Advertising to Win the War and Secure the Future5 Buying and Selling Big Ticket Items6 "The Grim Realities of War, as Pictured by Hollywood": Consuming LeisureConclusionAppendix: Guns and Butter: Consumer Spending, Inflation, and Price ControlsNotes, Selected Bibliography, Index

Dettagli sul prodotto

• Autori: Graham Broad
• Editore: University Of British Columbia
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 02.07.2014
• EAN: 9780774823647
• ISBN: 978-0-7748-2364-7
• Pagine: 300
• Serie: Studies in Canadian Military History; Studies in Canadian Military H
• Categorie: Saggistica > Storia > Altro; Scienze umane, arte, musica > Storia > Tematiche generali, enciclopedie