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Zusatztext As somebody who is sometimes described as a 'spin doctor,' it is a pleasure to read a book on government communication that depicts leaders and citizenry in a relationship, rather than simply manipulation from the top. Using rich case studies in fifteen countries, Karen Sanders and María José Canel analyze the different ways governments cope with growing uncertainty in the world of politics and media and the importance of strategy and perspective over tactics and rapid response. Informationen zum Autor KAREN SANDERS is Professor of Journalism at CEU San Pablo University, Spain. María José Canel is Professor in Political Communication and Public Relations at the University Complutense of Madrid, Spain, Vice President of the Section in Political Communication of the International Association for Mass Communication Research (IAMCR) and President of ACOP Asociación de Comunicación Política. She has published nationally and internationally on government communication and related matters. Vorwort The importance of political communication to the study of media and politics is generally accepted. Why has government communication been neglected? This book provides the first account of government communication worldwide and an exploration of the prevailing themes. Zusammenfassung The importance of political communication to the study of media and politics is generally accepted. Why has government communication been neglected? This book provides the first account of the government communication worldwide and an exploration of the prevailing themes. Inhaltsverzeichnis Introduction: Mapping the Field of Government CommunicationSection One: Continental European Approaches: from Advertising to Marketing: 30 Years of French Government CommunicationMeeting the Challenges? Government Communication in GermanyLooking for News Space or Thinking Strategically? The Case of Spanish Government CommunicationGovernment Communication in Sweden: From Public Reliance to Public RelationsPoland: Government Communication in Democratic Poland 20 Years After the Collapse of CommunismSection Two: Anglo American Traditions: Australia and Government CommunicationUnderstanding the Strengths and Limitations of Strategic Communication: The Case of British Government CommunicationUnited StatesSection Three: The Achievements and Challenges for Emerging Democracies: Government Communication in Southern AfricaGovernment Strategic Communication in the Chilean Political TransitionContributing to Consensus, Stability and Economic Growth: Political Communications of the Chinese Government in 2008 Conclusion: A Comparative Perspective in Government Communication?...
