Premeditated Selling - Tools for Developing the Right Strategy for Every Opportunity

Because no two sales opportunities are exactly the same, a seller must develop a sales strategy for each opportunity that's as unique as the opportunity itself. Premeditated Selling provides a scalable five-step process and tools for developing the right strategy for each opportunity. The authors also explore strategic elements that exist in every major sales opportunity and use case studies to show best (and worst) practices in action.

Riassunto

With a five-step process and case studies to demonstrate what works in sales, Premeditated Selling: Developing the Right Strategy for Every Opportunity shows you how to develop and tailor winning strategies for your most important prospects.

Dettagli sul prodotto

• Autori: Steve Gielda, Kevin Jones
• Editore: Astd
• Lingue: Inglese
• Formato: Tascabile
• Pubblicazione: 25.09.2012
• EAN: 9781562868444
• ISBN: 978-1-56286-844-4
• Pagine: 184
• Dimensioni: 158 mm x 229 mm x 9 mm
• Peso: 259 g
• Categorie: Guide e manuali > Diritto, professione, finanze > Formazione, professione, carriera; Scienze sociali, diritto, economia > Economia > Pubblicità, marketing; Scienze umane, arte, musica > Pedagogia > Corsi per adulti