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Informationen zum Autor PATRICK FORSYTH runs Touchstone Training Consultancy, an independent firm specializing in the improvement of marketing, sales, communication and management skills. He is the author of a number of successful business and management books. Klappentext ExpressExec is a unique business resource of one hundred books. These books present the best current thinking and span the entire range of contemporary business practice. Each book gives you the key concepts behind the subject and the techniques to implement the ideas effectively, together with lessons from benchmark companies and ideas from the world's smartest thinkers. ExpressExec is organised into ten core subject areas making it easy to find the information you need: 01 Innovation 02 Enterprise 03 Strategy 04 Marketing 05 Finance 06 Operations and Technology 07 Organizations 08 Leading 09 People 10 Life and Work ExpressExec is a perfect learning solution for people who need to master the latest business thinking and practice quickly. Inhaltsverzeichnis Introduction to Express Exec Introduction What is Business Planning? The Evolution of Business Planning The E-Dimension The Global Dimension The State of the Art In Practice Key Concepts and Thinkers Resources Ten Steps to Successful Business Planning Frequently Asked Questions (FAQs) Acknowledgements Index
