Ulteriori informazioni
Informationen zum Autor Jeremy Myerson is Professor of Design Studies and Co-Director of the Helen Hamlyn Research Centre at the Royal College of Art in London, and former Editor of Design Week and of Creative Review . Rick Poynor writes on design and the visual arts. He is founder and Editor of Eye magazine, the acclaimed international review of graphic communication, from 1990-7. His books include Typographica , Obey the Giant: Life in the Image World , Profile and No More Rules . David Gibbs has been editorial consultant to Pentagram since the 1970s. He is the editor of Pentagram: The Compendium , also published by Phaidon. Klappentext Beware Wet Paint ist die bisher einzige Monografie über den international anerkannten Meister des Grafikdesigns, Alan Fletcher. 1962 war Fletcher einer der Initiatoren der überaus einflussreichen englischen Designagentur Pentagram, wo er zwanzig Jahre lang arbeitete. Mit seiner Kunst, seinem Witz und seinem grenzenlosen Einfallsreichtum hat er die verschiedensten Bereiche des Designs geprägt. Hier wird Fletcher in seinen einzigartig unorthodoxen, kreativen Sprüngen gezeigt; der Band demonstriert seine Fähigkeiten und Techniken sowie die Leichtigkeit, mit der er das Ästhetische mit dem Funktionalen verbindet. Zusammenfassung A founder of the leading design firm Pentagram, Alan Fletcher is considered by many in the graphic design world to be a contemporary master, known for his sharp and unerring sense of style. From the initial brief to the often award-winning outcome, here are over 100 of Fletcher's design solutions. Grouped into thematic chapters for instructive reference, the projects demonstrate Fletcher's lithe and lateral jumps, his skills and techniques and his ability to fuse interpretation, aesthetics and function with apparent ease. The commentary shows how each individual graphic idea was developed, giving insights both into the particular project and into the way in which the design process can be manipulated. Designed by Fletcher himself, Beware Wet Paint offers a vibrant description of an artist at work. Inhaltsverzeichnis Nineteen chapters: Ideas take shape! Colourways! Pidgin graphics! In conversation (by Rick Poynor)! Body language! Making marks! Nothing wasted! Manipulating the eye! A graphic excursion! Letterwriting! Wayfinding! Recycling materials! The man who looked around (by David Gibbs)! Weather report! Purloining! Exploiting uniformity! Negative is positive! Star gazing and The alphabet at work. Introduction and concluding essay by Jeremy Myerson with a complete list of plates. ...
