Economics of Strategy

Offers an economic foundation for strategic analysis. By presenting basic concepts of economic theory with ideas in modern strategy literature, third book provides an economic lens for viewing the broad sweep of the strategic activities of the firm. It examines competitive strategy from the perspective of industrial organization (IO) economics.

Dettagli sul prodotto

• Autori: David Besanko, David Dranove Besanko
• Editore: Wiley, John and Sons Ltd
• Lingue: Inglese
• Formato: Copertina rigida
• Pubblicazione: 02.02.2007
• EAN: 9780471679455
• ISBN: 978-0-471-67945-5
• Pagine: 632
• Dimensioni: 208 mm x 262 mm x 27 mm
• Categorie: Scienze sociali, diritto, economia > Economia; Unternehmensstrategie