Fr. 13.70

James E. Finch, Research & Education Association

Marketing Principles - Quick Access to the Important Facts and Concepts

English · Paperback / Softback

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Description

Covers the marketing environment, market research, target markets, product planning and management, distribution systems, wholesaling and retailing, promotional strategy, pricing policies and strategies, marketing evaluation and control, marketing applications in special fields.

Product details

Authors	James E. Finch, Research & Education Association
Publisher	Research and Educational Association

Languages	English
Age Recommendation	from age 16
Product format	Paperback / Softback
Released	01.06.1992

EAN	9780878916931
ISBN	978-0-87891-693-1
Dimensions	140 mm x 210 mm x 6 mm
Series	Essentials Study Guides Essentials Study Guides
Subject	Social sciences, law, business > Business > Advertising, marketing

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