Fr. 18.50

Who Says Elephants Can't Dance? - Leading a Great Enterprise Through Dramatic Change

English · Paperback / Softback

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Zusatztext "[Lou Gerstner] has the substance of a genuine and ... interesting story." Informationen zum Autor Lou Gerstner, Jr., served as chairman and chief executive officer of IBM from April 1993 until March 2002, when he retired as CEO. He remained chairman of the board through the end of 2002. Before joining IBM, Mr. Gerstner served for four years as chairman and CEO of RJR Nabisco, Inc. This was preceded by an eleven-year career at the American Express Company, where he was president of the parent company and chairman and CEO of its largest subsidiary. Prior to that, Mr. Gerstner was a director of the management consulting firm of McKinsey & Co., Inc. He received a bachelor's degree in engineering from Dartmouth College and an MBA from Harvard Business School. Klappentext Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement, bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies -- McKinsey, American Express, RJR Nabisco -- Gerstner's insights into management and leadership are applicable to any business, at any level. Ranging from strategy to public relations, from finance to organization, Gerstner reveals the lessons of a lifetime running highly successful companies. Zusammenfassung Who Says Elephants Can't Dance? sums up Lou Gerstner's historic business achievement! bringing IBM back from the brink of insolvency to lead the computer business once again.Offering a unique case study drawn from decades of experience at some of America's top companies -- McKinsey! American Express! RJR Nabisco -- Gerstner's insights into management and leadership are applicable to any business! at any level. Ranging from strategy to public relations! from finance to organization! Gerstner reveals the lessons of a lifetime running highly successful companies. ...

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