Ethnographic Decision Tree Modeling

Why do people in a certain group behave the way they do? And, more importantly, what specific criteria was used by the group in question? Ethnographic Decision Tree Modeling presents a practical method for answering these questions. From starting research to testing and verifying results, this handy volume takes you step-by-step through this unique research process.

List of contents

Why Model How People Make Decisions
How to Model Simple `Do It; Don¿t Do It¿ Decisions
How to Test Decision Models
How Not to Do It
Common Problems
How to Build Multi-Stage Models
What¿s the Payoff

Summary

Why do people in a certain group behave the way they do? And, more importantly, what specific criteria was used by the group in question? Ethnographic Decision Tree Modeling presents a practical method for answering these questions. From starting research to testing and verifying results, this handy volume takes you step-by-step through this unique research process.

Product details

• Authors: C . H. Gladwin, C. H. Gladwin, Christina H. Gladwin, GLADWIN C H
• Assisted by: C. H. Gladwin (Editor)
• Publisher: Sage Publications Ltd
• Languages: English
• Product format: Paperback / Softback
• Released: 30.10.1989
• EAN: 9780803934870
• ISBN: 978-0-8039-3487-0
• No. of pages: 96
• Series: Qualitative Research Methods; Qualitative Research Methods
• Subjects: Social sciences, law, business > Ethnology > Ethnology; Social sciences, law, business > Social sciences (general)