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Klappentext Brings together the different areas within one text to offer a more integrative understanding of business and management, thereby addressing concerns about the fragmentation and 'silo' nature of traditional MBA teaching. Zusammenfassung Brings together the different areas within one text to offer a more integrative understanding of business and management, thereby addressing concerns about the fragmentation and 'silo' nature of traditional MBA teaching. Inhaltsverzeichnis Introduction and Overview - Susan Miller Organizational Behaviour - Susan Miller Human Resource Management - Peter Hamilton Marketing - Dr Dianne Deane Accounting and Finance - Tony Boczko Economics - Professor Tony Cockerill Operations Management - Dr. Christos-Dimitris Tsinopoulos and Dr. Emmanuel Adamides Corporate Social Responsibility - Dr. Timothy Campbell Strategy - Susan Miller Research Approaches - Susan Miller Study Skills - Susan Miller Index
List of contents
Introduction and Overview - Susan Miller
Organizational Behaviour - Susan Miller
Human Resource Management - Peter Hamilton
Marketing - Dr Dianne Deane
Accounting and Finance - Tony Boczko
Economics - Professor Tony Cockerill
Operations Management - Dr. Christos-Dimitris Tsinopoulos and Dr. Emmanuel Adamides
Corporate Social Responsibility - Dr. Timothy Campbell
Strategy - Susan Miller
Research Approaches - Susan Miller
Study Skills - Susan Miller
Index
Report
As the title suggests The Essential MBA is a must read book. It is fundamental to MBA students as well as to those thinking of embarking on this course. The Essential MBA collects and critically explores core subjects typically taught on MBA degrees in a most accessible language. I highly recommend the book not only to MBA students and teachers but also to those attending other business and management courses
Suzana B. Rodrigues
Professor of International Business and Organization, Rotterdam School of Management, Erasmus University
This is a text for the thinking MBA student who wants to look beyond the well-worn recipes and tired nostrums that permeate much of management teaching. The critical and reflexive approaches of each chapter promote thought and analysis in the wide range of management disciplines covered
David C Wilson
Professor of Strategy and Organization, University of Warwick
