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Informationen zum Autor Dale Carnegie was born in 1888 in Missouri. He wrote his now-renowned book How to Win Friends and Influence People in 1936. This milestone cemented the rapid spread of his core values across the United States. During the 1950s, the foundations of Dale Carnegie Training® as it exists today began to take form. Dale Carnegie himself passed away soon after in 1955, leaving his legacy and set of core principles to be disseminated for decades to come. Today, the Dale Carnegie Training programs are available in more than 30 languages throughout the entire United States and in more than 85 countries. Dale Carnegie includes as its clients 400 of the Fortune 500 companies. Approximately 7 million people have experienced Dale Carnegie Training. Klappentext "Make Yourself Unforgettable" tells readers how to become someone with whom other people really want to work, work for, know, and help. Chapter One The Unforgettable Energy Class—that unique energy that makes people truly unforgettable— is easier to recognize than it is to define. We know it when we see it—but what is “it”? This book will not only help you answer that question, but also to really be a “class act” in every area of your life. When you do this—and it isn’t easy—you will literally make yourself unforgettable. (By the way, just as class is easy to recognize, the absence of class is also easy to detect in a man or a woman. That’s not something you want people to see in you!) We’ll have much more to say about what class is and why it’s important in the chapters that follow. You’ll have a chance to evolve your own definition of class—and you’ll gain practical, powerful tools for making yourself unforgettable to everyone you meet. Whether it’s in business or in any other area of life, nothing is more valuable than that. You may not realize the full importance of class right now, but when you reach the last page of this book, you most definitely will. We’ll begin by looking at the often unclear meaning of class, as well as the very clear effect it can have in both business and personal interactions. We’ll see how class was really the deciding factor at a critical moment in American history, and we’ll explore how you can make the lessons of that moment work for you. In subsequent chapters, we’ll explore essential elements that compose class in the truest sense of the word. Lastly, in the book’s final chapter, we’ll look at how class expresses itself through achievement in the material world—for you and also for those around you. This ability to create success for others is one of the most admirable qualities of class. Like a great athlete, a class person always plays the game at a high level and makes better players of his or her teammates as well. To begin our exploration of class and what it can do, let’s look at a case in point. There has never been a clearer example of class in action than history’s first presidential debate. The debate took place on September 26, 1960. The participants were John F. Kennedy, then a senator from Massachusetts, and Vice President Richard M. Nixon. Over the years, whole books have been written about this event, but it’s rarely been discussed from the perspective of class in the way that we’ll be using the word. Yet class was a huge factor in the debate. It made the difference in who won and who lost, and in that sense it changed the course of history. John F. Kennedy and Richard Nixon were both in excellent form at the time of their televised encounter. Each of them had good reason to feel optimistic about the election. Their...
