Read more
Informationen zum Autor Gabriella Lukács Klappentext "Trendy dramas showcasing the hip lifestyles of young Tokyo sophisticates were a powerful television genre during Japan's watershed decade of the 1990s. Gabriella Lukacs artfully weaves an analysis of the production and content of the genre programming with an analysis of the lifestyles and work ways of its viewers. She shows how this television programming is forging new selves, a new economy, and a new society. The result is a remarkably new way in which anthropology can engage television and a critical contribution to our understanding of Japan's current transformation."--William W. Kelly, Yale University Zusammenfassung An exploration of Japans television culture focused on primetime serials called trendy dramas! popular primetime serials featuring. well-heeled young sophisticates enjoying consumer-oriented lifestyles. Inhaltsverzeichnis Acknowledgments Introduction. Japan and Television at the Century's Turn 1. Intimate Televisuality: Television Dramas and the Tarento in Postwar Japan 2. Imaged Away: Agency and Fetishism in Trendy Drama Production and Reception 3. Dream Labor in the Dream Factory: Capital and Authorship in Drama Production 4. What's Love Got to Do with It? Love Dramas and Branded Selves 5. Labor Fantasies in Recessionary Japan: Employment as Lifestyle in Workplace Dramas of the 1990s 6. Private Globalization: Bootleggers, Fansubbers, and the Transnational Circulation of J-dorama Epilogue. Image Commodity, Value, Affect Notes References Index
