Now, Build a Great Business! - 7 Ways to Maximize Your Profits in Any Market

Informationen zum Autor MARK THOMPSON is coauthor of the bestseller Success Built to Last! is an executive coach! leadership expert! and investor. Forbes has called him "a venture investor with the 'Midas touch'". BRIAN TRACY is the Chairman and CEO of Brian Tracy International! a company specializing in the training and development of individuals and organizations. One of the top business speakers and authorities in the world today! he has consulted for more than 1!000 companies and addressed more than 5!000!000 people in 5!000 talks and seminars throughout the United States and more than 60 countries worldwide. He has written 55 books and produced more than 500 audio and video learning programs on management! motivation! and personal success. Klappentext No matter what industry you're in or what economic conditions you are facing! you can still build a phenomenally successful business. Bestselling business authority Mark Thompson and international success expert Brian Tracy have joined forces on a revolutionary book whose ideas are as inspiring and thought-provoking as they are accessible! practical and proven to deliver results. Now! Build a Great Business! reveals a series of seven powerful principles that will change your business for the better. This fast-moving and engaging book explains how to:Become a great leader - get superior results from everyone around youAttract and keep great people - build peak-performing teamsDevelop a great business plan - structure your business to maximize every resourceOffer a great product or service - identify exactly whatyour market needsDeliver superior customer service - make service your key competitive advantageCreate a great marketing plan - position your business as the preeminent providerPerfect your sales process - motivate customers to buy again and again Complete with examples of businesses of all kinds that are applying these methods to achieve remarkable profits in today's economy! Now! Build a Great Business! shows that when you do what the most successful companies do! you too can get extraordinary results. Zusammenfassung Don’t be daunted by a challenging economy and fierce competition. Even in the toughest environment, innovative, highly profitable businesses abound and yours can be one of them. Bestselling business authority Mark Thompson and international success expert Brian Tracy join forces to show you how great leadership, great people, and great products are the key to building a phenomenally successful business. In Now, Build a Great Business! , you’ll learn how to: inspire superior results from everyone around you; attract and keep great people; develop a business plan that maximizes your resources; identify market demands; deliver superior customer service; craft a standout marketing plan; and motivate customers to buy again and again. Thompson and Tracy reveal a series of seven principles guaranteed to improve any business in any industry. This guide also features real-world examples from wildly successful businesses and accessible, all-encompassing strategies to guide you through the most important facets of any profitable venture--including leadership, sales, and marketing. Now, Build a Great Business! will transform your business and help you deliver extraordinary results. Inhaltsverzeichnis Contents Foreword by Frances Hesselbein xiii Preface by Marshall Goldsmith xv Acknowledgments xvii I N T RODUCTION x x i CHAPTER 1 Become a Great Leader 1 CHAPTER 2 Develop a Great Business Plan 35 CHAPTER 3 Surround Yourself with Great People 61 CHAPTER 4 Offer a Great Product or Service 91 CHAPTER 5 Design a Great Marketing Plan 115 CHAPTER 6 Perfect...

Product details

• Authors: Mark Thompson, Mark Tracy Thompson, Brian Tracy
• Publisher: Amacon Book Division
• Languages: English
• Age Recommendation: from age 18
• Product format: Hardback
• Released: 25.11.2010
• EAN: 9780814416976
• ISBN: 978-0-8144-1697-6
• No. of pages: 256
• Dimensions: 160 mm x 237 mm x 23 mm
• Subject: Social sciences, law, business > Business