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Informationen zum Autor Jane Bozarth, Ed.D., is an internationally known trainer, speaker, and author. She is the author of Pfeiffer's E-Learning Solutions on A Shoestring; Better Than Bullet Points: Creating Engaging E-Learning with PowerPoint; From Analysis to Evaluation, and, with Jim Kouzes & Barry Posner, The Challenge Continues. In addition to her work as Elearning Coordinator for the state of North Carolina, USA, Dr. Bozarth is the Social Media Strategist of InSync Training, LLC and she is also a moderator of a number of popular Twitter real-time #lrnchat sessions. Klappentext A how-to resource for incorporating social media into training Whether you work in a traditional or virtual classroom, social media can broaden your reach and increase the impact of training. In Social Media for Trainers, e-learning and new media expert Jane Bozarth provides an overview of popular tools, including blogs, wikis, Twitter, Facebook, YouTube, SlideShare, Flickr, and others. You'll learn to leverage each medium's unique features and applications to deliver training, facilitate discussions, and extend learning beyond the confines of a training event. This key resource offers a new set of powerful tools for augmenting and enhancing the value of your training. PRAISE FOR SOCIAL MEDIA FOR TRAINERS "Clear explanations and practical examples of the use of social media for learning, make this book essential reading for all workplace trainers." --Jane Hart, founder, Centre for Learning and Performance Technologies, and founding member of the Internet Time Alliance "... a practical, intelligent book teaching trainers how to effectively utilize technology for real learning outcomes." --Karl Kapp, professor of Instructional Technology at Bloomsburg University and author of Learning in 3D and Gadgets, Games and Gizmos for Learning "Trainers who want to succeed in the new social learning world should read this book. Jane has made social media easy, practical, and simple to use." --Ray Jimenez, PhD, Chief Learning Architect, VignettesLearning.com Zusammenfassung * The first how-to guide on the incorporation of social networking techniques into a trainer's repertoire * Covers the most popular Web 2. Inhaltsverzeichnis List of Tables and Figures ix Acknowledgments xiii Introduction: Getting the Most from This Resource 1 CHAPTER 1 The Basics 11 What Is Social Media? 11 Why Social Media in Training? 13 Which One? 15 Choosing What to Use When 16 Getting Started 18 Summary 22 CHAPTER 2 Twitter 23 In a Nutshell 23 In a Larger Container 23 How to View Twitter 23 Advantages/Disadvantages of Twitter in Training 23 Why Twitter Instead of Something Else? 25 Why Twitter in Addition to Something Else? 25 Getting Started 26 Before the Training Event 33 Pre-Work 35 In Class 36 Intersession Work 37 Formative Evaluation 44 Summative Evaluation 44 Post-Class: Extending the Life of the Training 45 Twitter Tools 47 Inside the Enterprise 50 Case: Microblogging at Qualcomm 50 Summary 52 CHAPTER 3 Facebook and Other Communities 53 In a Nutshell 53 In a Larger Container 53 How to View Facebook 54 Advantages/Disadvantages of Facebook in Training 55 Why Facebook Instead of Something Else? 56 Why Facebook in Addition to Something Else? 56 Getting Started 57 Once Your Personal Page, Group, or Fan Page Is Set Up 63 Prior to Course Start 69 Intersession Work 71 Building a Learning Community with Facebook 74 Case: Facebook as a Community for InSync Training, LLC, Course Graduates 75 And Now, a Few Words about LinkedIn 77 Summary 82...
