Innovation: A Very Short Introduction

Zusatztext Innovation has always been fundamental to leadership! be it in the public or private arena. This insightful book teaches lessons from the successes of the past! and spotlights the challenges and the opportunities for innovation as we move from the industrial age to the knowledge economy. Informationen zum Autor Mark Dodgson's research interests are in the areas of corporate strategies and govenment policies for technology and innovation. He has authored over 50 articles and book chapters! as well as written seven books.David Gann is responsible for a large portfolio of research in collaboration with firms in design! manufacturing! engineering! and construction. He is also co-Director of the EPSRC Innovation Studies Centre at Imperial College London. Klappentext Demonstrates how innovation is used to create wealth! productivity growth! and improved quality of life Looks at the process of innovation! the ways organizations use their resources to innovate! and the eventual outcomes of innovation Explains why failure in innovation is so common but at the same time so necessary Examines how the innovation process is being stimulated by new technologies such as the internet What is innovation? How is innovation used in business? How can we use it to succeed? Innovation - the ways ideas are made valuable - makes an important contribution to economic and social development! and is an increasingly topical issue. Not so long ago! there were no information technologies! commercial airlines! or television companies. Our parents were born into a world very different to today's! where television had yet to be invented! and there was no penicillin or frozen food. When our grandparents were born there were no internal combustion engines! aeroplanes! cinemas! or radios. In the last 150 years our world has been transformed - largely in part due to innovation. This Very Short Introduction looks at what innovation is and why it affects us so profoundly. It examines how it occurs! who stimulates it! how it is pursued! and what its outcomes are! both positive and negative. Innovation is hugely challenging and failure is common! yet it is essential to our social and economic progress. Mark Dodgson and David Gann consider the extent to which our understanding of innovation developed over the past century and how it might be used to interpret the global economy we all face in the future. Zusammenfassung What is innovation? How can it be used? Why is failure so common in the process of innovation? This Very Short Introduction looks at what innovation is! what it has done for us! and why it has been so important in the last 150 years. Inhaltsverzeichnis Prologue ; 1. Josiah Wedgwood: The world's greatest entrepreneur ; 2. Joseph Schumpeter's gales of creative destruction ; 3. London's wobbly bridge: learning from failure ; 4. Stephanie Kwolek's new polymer: from labs to riches ; 5. Thomas Edison's organizational genius ; 6. A smarter planet? ; Further Reading ...

Product details

• Authors: Dodgso, Dodgson, Mark Dodgson, Mark Gann Dodgson, Gann, David Gann
• Publisher: Oxford University Press
• Languages: English
• Product format: Paperback / Softback
• Released: 01.12.2010
• EAN: 9780199568901
• ISBN: 978-0-19-956890-1
• No. of pages: 162
• Series: Very Short Introductions; A VERY SHORT INTRODUCTION; A Very Short Introductions; A VERY SHORT INTRODUCTION; A Very Short Introductions; Very Short Introduction
• Subjects: Non-fiction book > Politics, society, business > Economics; Social sciences, law, business > Business > General, dictionaries