Fr. 28.90

Guerrilla Marketing Goes Green - Winning Strategies to Improve Your Profits and Your Planet

English · Paperback / Softback

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Description

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The latest tips on green marketing and sustainable business strategies Forget greed; green is good. Today's cutting-edge businesses understand that making the world a better place can also be a great way to make money-in fact, it's an essential aspect of a sustainable business model.

Product details

Authors Shel Horowitz, Jay C. Levinson, Jay Conrad Levinson, Jay Conrad Horowitz Levinson
Publisher Wiley, John and Sons Ltd
 
Languages English
Product format Paperback / Softback
Released 31.07.2011
 
EAN 9780470409510
ISBN 978-0-470-40951-0
No. of pages 236
Subjects Social sciences, law, business > Business > Advertising, marketing

Marketing

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