Materials and Innovative Product Development - Using Common Sense

Introduces business, economics and strategic product development. Using case studies from innovative organizations, such as ABB, and successful start-ups, such as NDC, Day4Energy, and Metoxit, this title illustrates how the integration of different engineering and business disciplines can power innovation in the design process.

List of contents

1. Introduction2. Things you need to know about a company3. Waking up:Cost analysis & Investment4. The human factor in management, innovation and diversification (including Case Studies)5. Innovation Barriers in small, medium and large companies (including Case Studies)6. Case Studies in Materials R&D7. Appendices

Product details

• Authors: G. H. Gessinger, G.h. Gessinger, Gernot Gessinger, Gernot H Gessinger, Gernot H. Gessinger
• Publisher: ELSEVIER SCIENCE BV
• Languages: English
• Product format: Hardback
• Released: 10.09.2009
• EAN: 9781856175593
• ISBN: 978-1-85617-559-3
• No. of pages: 294
• Subjects: Natural sciences, medicine, IT, technology > Technology > General, dictionaries; Social sciences, law, business > Business > Business administration; Product Design, TECHNOLOGY & ENGINEERING / Inventions, TECHNOLOGY & ENGINEERING / Mechanical, BUSINESS & ECONOMICS / Management, TECHNOLOGY & ENGINEERING / Civil / General, TECHNOLOGY & ENGINEERING / Engineering (General), TECHNOLOGY & ENGINEERING / Industrial Design / Product, Inventions and inventors, Materials science, Engineering: general, Civil engineering, surveying & building, Management and management techniques, TECHNOLOGY & ENGINEERING / Materials Science / General, Civil engineering, surveying and building