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Informationen zum Autor Peter Weill is Director of the Center for Information Systems Research and Senior Research Scientist at MIT's Sloan School of Management. Klappentext Place to Space is the essential e-business playbook that will give leaders the insight and confidence they need to operate successfully in both place and space. The book explains how traditional companies can adapt their bricks-and-mortar legacies to complement and bolster their online ventures. Based on extensive research into dozens of e-business initiatives, this book provides the first systematic, practical analysis of eight viable e-business models; an adaptable hybrid model for competing against online pure plays; and revolutionary schematic tools for analyzing current business models and evaluating promising new web initiatives. Through illuminating case studies of Lonely Planet, General Electric, CDNow, Reuters, and others, the authors show how each model works in practice--from how it makes money to the core competencies and critical factors required to implement it. Zusammenfassung Provides a framework for analyzing, choosing, and implementing e-business enterprises. This book describes eight atomic business models. It introduces the e-business model schematic and shows how leaders can assess their business models, identify the models that suit them, and combine those models to create value propositions for customers. Inhaltsverzeichnis Preface and Acknowledgments1 The E-Business Revolution2 E-Business Model Schematics3 Atomic E-Business Models and Initiatives4 Direct to Customer5 Full-Service Provider6 Whole of Enterprise7 Portals, Agents, Auctions, Aggregators, and Other Intermediaries8 Shared Infrastructure9 Virtual Community10 Value Net Integrator11 Content Provider12 Combining Atomic Business Models Into Initiatives13 Choosing and Implementing an E-Business InitiativeAppendix: IT Infrastructure Services for E-BusinessNotesIndexAbout the Authors ...
