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Zusatztext "Die Empfehlung unseres Buches besteht darin! dass sich die Geschichtenerzähler von heute bewusst werden! welche Macht und Verantwortung sie besitzen und diese ernst nehmen. Und sie haben sie in doppelter Hinsicht. Joschka Fischer sagte mir einmal auf dem Wirtschaftsforum in Davos: "Früher hatte der Außenminister die Aufgabe! sein Land gegenüber der Welt zu repräsentieren! jetzt repräsentiert er auch die Welt gegenüber seinem Land." Gerade in den USA! deren Bevölkerung so abgeschirmt lebt und sich kaum noch durch Lesen informiert und wo gleichzeitig die Nachrichtenmedien ihrem Auftrag nicht gerecht werden! gerade hier spielen Filme eine entscheidende Rolle! den Menschen die Welt zu vermitteln." (Nathan Gardels im Gespräch. Die Welt! 1.07.2009) Informationen zum Autor Nathan Gardels is the editor of National Perspectives Quarterly. He has written widely for many publications, both nationally and internationally, including The Wall Street Journal, The Los Angeles Times, The New York Times, The Washington Post, the Guardian, Corriere della Sera, El Pais, Le Figaro, and the New York Review of Books. Mike Medavoy is the chairman and co-founder of Phoenix Pictures. Throughout his career he has been involved in the creation of countless films, including sixteen nominated for Best Picture Academy Awards, and seven winners. Klappentext This dazzling little book explores the role of US media in foreign policy, not only at the present moment, but with an eye to the future.* Written by a veteran Hollywood film executive and an internationally known columnist in foreign affairs* Explains how American movies, TV shows, and pop music provide the images of America to the rest of the world, and the rest of the world to Americans* Includes discussions of the cartoons of the Prophet Mohammed Danish daily newspapers, Tibetan monks censored out of Chinese TV news reports only to show up on You Tube, and the Vatican's assault on the Da Vinci Code movie* Argues that Hollywood is a key player in the 'deep coalition' required to support a 'smart power' foreign policy and build a global cultural infrastructure that will make the world safe for interdependence Zusammenfassung "This book breaks completely new ground in the study of communication power-the key power of the 21st century. " Manuel Castells, Author of The Network Society This book explores the role of US media in foreign policy, not only at the present moment, but with an eye to the future. Inhaltsverzeichnis List of Plates vi Foreword by Joseph S. Nye Jr. vii 1 Hearts, Minds, and Hollywood 1 2 The Magic is Gone - Except at the Box Office 9 3 Creativity into Cash: How Hollywood Works 26 4 Seeing and Being Seen 34 5 Hollywood Beats the Red Army: The Height of America's Cultural Appeal 51 6 Backlash: Soft Power is Still Power, and Still Makes Enemies 60 7 Culture Wars in the West: The Pope vs. Madonna 71 8 Media Storm Troopers of the West vs. Islam 83 9 New Stories, New Audiences in the Global Age 98 10 Reinventing Cultural Diplomacy 124 Six Key Concepts of This Book 145 About the Authors 149 Acknowledgments 155 Index 159 ...
