What Would Google Do?

What's the question every business should be asking itself? According to Jeff Jarvis, it's WHAT WOULD GOOGLE DO? If you're not thinking or acting like Google -- the fastest-growing company in the history of the world -- then you're not going to survive, let alone prosper, in the Internet age.

Product details

• Authors: Jeff Jarvis
• Publisher: Harper Collins Uk
• Languages: English
• Product format: Hardback
• Released: 05.02.2009
• EAN: 9780007312108
• ISBN: 978-0-00-731210-8
• No. of pages: 224
• Dimensions: 160 mm x 238 mm x 24 mm
• Subjects: Non-fiction book > Politics, society, business > Business administration, companies; Social sciences, law, business > Business