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Informationen zum Autor Philip Cianci's involvement in the HDTV effort began at Philips Research in the 1980s, where, as a designer, he was involved the development of Advanced Television Systems, culminating in the Grand Alliance HDTV prototype. Mr. Cianci was at ESPN during the construction and commissioning of the Digital Center and the debut of SportsCenter in HDTV. He is the Editor of the "Transition to Digital? Broadcast Engineering Magazine e-Newsletter and is collaborating in the development of an HDTV archive with the Smithsonian Institution. Klappentext This book addresses the emergence of multi-channel broadcasting. Televisions, PC?s, handheld and mobile reception devices now all receive content hat was once solely distributed by broadcast TV.No book currently on the market addresses the production infrastructure necessary to efficiently produce content for multi-channel delivery to a variety of reception platforms/devices.Readers will acquire an overview of not just the technology, but processes that impact the creative process and new cross-platform advertising sale/buy model. *Integrated, parallel production workflows design techniques for multi-channel distribution are discussed*Facilitates an understanding of the inherent challenges in producing and distributing content for multiple consumption devices*Connects consumer technology with production infrastructure*Ties together all other technical books that deal with each topic individually: i. e DTV, IPTV, Internet, Mobile TV Zusammenfassung Only book available covering multi-channel broadcasting production infrastructure and the impact on the production process, from a pioneer in HDTV! Inhaltsverzeichnis Chapter 1 IntroductionThe New BroadcastingReception/consumption devicesMulti channel distributionConverged ProductionAgile BroadcastingMedia Systems EngineeringBusiness ModelsCreative TechniquesThe Content LifecycleChapter 2 A Streamlined History of Digital Production & DistributionChapter 3 Multi-layered Broadcast Operation Center TechnologyReal-time SystemsMedia Networks and StorageApplicationSecurityService Oriented ArchitectureChapter 4 Production Infrastructures and ProcessesIngest/PlayoutContent StorageAutomation (PMCP/BXF/AXF)Commercial ContentUser InteractionChapter 5 Production for Multiplatform DistributionContent sourcesPrepurposing & RepurposingUser Generated ContentTranscoding IssuesPresentation Issues and TechniquesMulti-platform Content Production SoftwareIntegrated PCR & MCRChapter 6 In-house Asset ManagementMetadata & SearchPlatform VersioningChapter 7 DistributionDTVOTA, Cable, Satellite, Broadband (IPTV & FiOS)Web/BroadbandHandheldMobile TVContent Delivery NetworksChapter 7 X-platform Ads & CommercialsSales & BuysAudience profilesCross-platform ad salesAds & CommercialsElectronic Content DeliveryDigital Program InsertionChapter 8 The Future: PersonalizationInteractivityTargetingPrivacyChapter 9 The Multi Platform ConsumerHome Media CenterDTVInternetHandheldMobileCross Platform Search & Rights ManagementChapter 10 Emerging Technology SolutionsStandards WorkEmerging Distribution ChannelsDigital SignageTaxi/Elevator/?TVDig...
