Fr. 47.90

Sandra Cain

Key Concepts in Public Relations

English · Paperback / Softback

New edition in preparation, currently unavailable

Description

An indepth glossary, this accessible book successfully introduces students to the key concepts, themes and principles of Public Relations. Terms are organized alphabetically and are fully cross-referenced for ease of use. Suggestions for further reading help to consolidate knowledge and aid understanding.>

Product details

Authors	Sandra Cain
Publisher	Macmillan

Languages	English
Product format	Paperback / Softback
Released	30.04.2009

EAN	9780230203297
ISBN	978-0-230-20329-7
No. of pages	264
Series	Key Concepts Palgrave Key Concepts Key Concepts Palgrave Key Concepts
Subjects	Humanities, art, music > Education > General, dictionaries Social sciences, law, business > Business > Advertising, marketing B, Business and Management, Public Relations, Study skills, Study and Learning Skills

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