Read more
Informationen zum Autor THE EDITORS Holly Ross is the executive director of The Nonprofit Technology Network (NTEN). Katrin Verclas is a former executive director and current board member of NTEN. She is an IT consultant and project manager. Alison Levine is a special projects fellow with NTEN and has worked in the nonprofit sector for over ten years. The Nonprofit Technology Network (NTEN) provides hands-on training, sector-wide research and a network of peers to nonprofit staff to help them effectively use technology in their work. They believe that technology allows nonprofits to work smarter, more efficiently, and with greater social impact. Klappentext Managing Technology to Meet Your Mission Managing Technology to Meet Your Mission is a practical resource that will help nonprofit professionals make smart, strategic decisions about technology. The book shows how to effectively manage technology and offers practical advice for decision makers and staff alike who often have little or no experience with technology. With contributions from the top experts in the nonprofit technology field, this must-have guide addresses technology planning and people. It includes the tools you need to get the work done, and the knowledge that will help you communicate better, evaluate technology investments, raise money, and more. Written in nontechnical language the book covers a broad spectrum of topics including: Achieving IT Alignment with Your Mission STEVE HEYE, YMCA of the USA Managing Technology Change DAHNA GOLDSTEIN, PhilanTech Measuring the Return on Investment of Technology BETH KANTER, trainer, blogger and consultant IT Planning and Prioritizing PETER CAMPBELL, Earthjustice Finding and Keeping the Right People JAMES L. WEINBERG and CASSIE SCARANO, Commongood Careers Budgeting For and Funding Technology SCOTT MCCALLUM and KEITH R. THODE, Aidmatrix Foundation Introduction to IT and Systems KEVIN LO and WILLOW COOK, TechSoup Global Where Are Your Stakeholders, and What Are They Doing Online? MICHAEL CERVINO, Beaconfire Consulting Effective Online Communications JOHN KENYON, nonprofit technology strategist Effective Online Fundraising MADELINE STANIONIS, Watershed The Future of IT in Nonprofits EDWARD GRANGER-HAPP, Save the Children Praise for Managing Technology to Meet Your Mission "This invaluable guide for nonprofit leaders proves that nonprofit organizations can and should embrace technology, rather than being scared of or intimidated by it!" --KRISTIE FERKETICH, SENIOR STRATEGIST, GOOGLE GRANTS, GOOGLE INC. "NTEN's Managing Technology to Meet Your Mission can help leaders craft a technology strategy that makes sense and builds ROI while also providing inspiration for their staff and supporters!" --JONATHON D. COLMAN, ASSOCIATE DIRECTOR AND WEB EVANGELISTA, DIGITAL MARKETING, THE NATURE CONSERVANCY Zusammenfassung Nonprofit decision makers need to know how IT can help extend the reach and scope of their organizations. With contributions from the top experts in the nonprofit tech field! this book provides nonprofit decision makers with information to make smart! strategic decisions about technology. Inhaltsverzeichnis Acknowledgments ix The Authors xi The Editors xvii Introduction xix Part One Planning and People 1 Chapter 1 Mission First: Achieving IT Alignment 3 Steve Heye Chapter 2 Managing Technology Change 35 Dahna Goldstein Chapter 3 Measuring the Return on Investment of Technology 53 Beth Kanter Chapter 4 How to Decide: IT Planning and Prioritizing 79 Peter Campbell Chapter 5...
