Description
Product details
Authors | Magdy G. Abdel-Kader, Magdy G. Yu-Ching Lin Abdel-Kader, E. Yu-Ching Lin, Erin Yu-Ching Lin, Kenneth A Loparo, Kenneth A. Loparo, Erin Yu-Ching Lin, Erin Abdel-Kader Yu-Ching Lin |
Publisher | Palgrave UK |
Languages | English |
Product format | Hardback |
Released | 16.12.2008 |
EAN | 9780230573840 |
ISBN | 978-0-230-57384-0 |
No. of pages | 284 |
Subjects |
Social sciences, law, business
> Business
> Management
Marketing, Management, B, Leadership, Market research, Business Strategy/Leadership, Project management, business strategy, Management & management techniques, Management science, Business Strategy and Leadership, Palgrave Business & Management Collection, brand;methods;Organisation;organization;product development |
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