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Informationen zum Autor Johan Hjelm is a Senior Research Engineer for Ericsson (NRJ) in Tokyo, Japan, where he oversees the project management of cooperation projects and is participant in Connected Home activities. He has previous experience in IPTV and was project manager for the IPTV project at Ericsson (EAB) in Sweden. Hjelm has assisted in a number of research projects including the World Wide Web Consortium (W3C) and the Massachusetts Institute of Technology (MIT). To date Hjelm has published 11 web-based books and has written freelance for several leading computer publications such as Datateknik, Datornytt and Natvarlden. Klappentext Find out how modern IPTV technologies will change your experience of television.Internet Protocol Television (IPTV) is rapidly being deployed as a compliment service to existing distribution technologies.Why IPTV? traces the changes in Internet Protocol Television since the mid-1990s and examines what IPTV means today. The author analyzes what delivery of TV over an IP network means, both in terms of possibilities for new services, and in terms of the impact on the network and how it has to be managed. In addition, Why IPTV? helps you understand how introducing IPTV into the Web 2.0 world will impact the new services. It looks at the current trends in the consumer electronics industry as well as the network industry, and describes how the new technology can enhance and extend the existing business models in the TV industry, particularly in advertising; and also how it creates new possibilities, for instance, through personalization.Why IPTV? Interactivity, Technologies, Services:* Provides an accessible introduction to IPTV.* Covers the technology to build IPTV systems, and shows what lies beyond traditional business models and existing distribution technologies.* Considers how IPTV technologies can exploit and change the current trends in consumer electronics and network industry.* Explores how the merging of Web 2.0 and IPTV will open new opportunities for services.* Addresses hot topics such as IPTV Interaction and Channel Switching, Networking and Streaming with Information Management Systems, Advertising and Personalization of IPTV.Why IPTV? will provide engineers in networking, TV broadcast companies, technology specialists in content creation companies and people in the IPTV industry (including management) with an engaging and insightful reference into Internet Protocol Television. Zusammenfassung Provides an accessible introduction to Internet Protocol Television (IPTV). Covers the technology to build IPTV systems, and shows what lies beyond traditional business models and existing distribution technologies. Considers how IPTV technologies can exploit and change the current trends in consumer electronics and network industry. Inhaltsverzeichnis Acknowledgments ix Preface xi Chapter 1: Interactive, Personal, IPTV: From TV over Internet andWeb TV to Interactive Video Media 1 Introduction to IPTV 1 The Value Chain 3 Business Models and the Value Chain 5 Interactivity in Reality: The British Red Button 13 How IPTV ServicesWork 16 What is Next for IPTV Users? 21 Shape-Shifting Television: New Media for a New Millennium 23 Project LIVE: Interactive Sports Events 28 Me on TV: Five Minutes of Fame for Everyone with a Mobile Phone 31 Chapter 2: IPTV Standards and Solutions 33 Standardization of IPTV 34 The Open ITPV Forum Architecture 37 The ETSI IPTV Standard 42 Applying Standards to IPTV: An Implementation 49 Chapter 3: The Next-Generation Consumer Electronics and Interactive, Personal, IPTV 53 Home Connectivity: Ethernet,WiFi and Beyond 55 Making Home DevicesWork Together: UPnP and DLNA 58 What is UPnP? 59 Connecting the Home to the Outside: the Home Router...
