Fr. 300.00

International Business and Tourism - Global Issues, Contemporary Interactions

English · Hardback

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Informationen zum Autor Tim Coles is University Business Research Fellow and Senior Lecturer in Management in the School of Business and Economics at the University of Exeter, UK, where he is also co-director of the Centre for Tourism Studies. C. Michael Hall is Professor of Marketing in the Department of Management, University of Canterbury, New Zealand; Visiting Professor, Faculty of Organisation and Management, Sheffield Hallam University, UK; and a Docent at the Department of Geography, University of Oulu, Finland. He is also co-editor of the journal Current Issues in Tourism . Klappentext Explores what is possibly the most unrecognized of international service industries! placing tourism in the context of contemporary globalization and trade in services. This textbook provides fresh perspectives on tourism as a form of international business! and the implications for firms! the state and individuals. Zusammenfassung Tourism is changing. This innovative textbook examines a key international service industry in the context of globalization processes, the state, and increased individual mobility, using case studies to illustrate wider themes and key issues. Inhaltsverzeichnis Section 1: Framing International Business and Tourism - Governance and Regulation Section 2: The Internationalisation of Tourism Businesses Section 3: The Internationalisation of Tourism: Practices and Processes Section 4: Tourism and Destinations in the Internationalisation of Business

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