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Informationen zum Autor WENDY JEDLI¿KA, CPP, is president of Jedli¿ka Design, Ltd and a member of the faculty at Minneapolis College of Art and Design's groundbreaking Sustainable Design Certificate Program. A Certified Packaging Professional, she serves as national chapter co-coordinator for the O2 International Network for Sustainable Design (o2.org) in the United States as well as O2's Upper Midwest chapter chair, and she is the contributing coordinator for Package Design Magazine's Sustainability Update feature column . Klappentext Take the lead with sustainable package design solutionsThe classic role of packaging is to "Protect, Inform, and Sell." Today, packaging must do all that-but with minimal eco-impact. Packaging Sustainability: Tools, Systems, and Strategies for Innovative Package Design is a comprehensive guide to thinking outside the box to create practical, cost-effective, and eco-responsible packaging.With a broad range of contributions from pioneers of sustainability, Packaging Sustainability not only describes the concepts of sustainability but reveals the logic behind them, providing you with the tools to sift through and adapt to the ever changing barrage of materials, services, regulations, and mandates. The book:* Enables the designer to make smart, informed decisions at all points throughout the packaging design process* Offers a comprehensive overview of sustainable packaging design issues from leading practitioners, designers, engineers, marketers, psychologists, and ecologists* Describes materials and processes in current use and helps the reader understand how they interconnectWith solid information and actionable ideas, Packaging Sustainability gives you all the tools for maximizing a product's shelf impact-while minimizing its ecological footprint.WENDY JEDLIC?KA, CPP, is president of Jedlic?ka Design, Ltd and a member of the faculty at Minneapolis College of Art and Design's groundbreaking Sustainable Design Certificate Program. A Certified Packaging Professional, she serves as national chapter co-coordinator for the O2 International Network for Sustainable Design (o2.org) in the United States as well as O2's Upper Midwest chapter chair, and she is the contributing coordinator for Package Design Magazine's Sustainability Update feature column.Contributors* Elise L. Amel* Dayna Baumeister* Arlene Birt* Jeremy Faludi* Terry Gips* Fred Haberman?* Dan Halsey* Garth Hickle* Christie Manning* Tim Mcgee* Curt McNamara* John Moes* Jacquelyn Ottman* Holly Robbins* Dennis Salazar* Pamela Smith* Dion Zuess* Environmental Paper Network* Eureka Recycling* Package Design Magazine* Packaging Strategies* Sustainable Packaging Coalition Zusammenfassung How to take the lead with sustainable packaging design solutions With initiatives like the Wal-Mart Scorecard in the U.S. and the E.U. 's Packaging Directive, delivering sustainable packaging is now an integral part of today's global competitive market. Inhaltsverzeichnis Introduction vii How To Use This Book ix The Making Of This Book x Giving Thanks xi Biographies xi Chapter 1 Taking the First Step 1 Consumption and Renewal 2 Choices, Choices, Choices 2 Underconsumption 4 Overconsumption 5 Restorative Consumption 6 Nearly All New Products Fail 8 What Does Change Look Like? 9 What Is Sustainability? 10 What Sustainability Is Not 10 Tearing Down the Tower of Babble 11 The Next Great Era of Design 12 How to Avoid Change 14 It's the Other Guy's Problem 16 Taking Responsibility and Thriving 17 Precautionary Principle 17 Hanover Principles 20 Kyosei 21 The Caux Round Table 22 The Triple Bottom Line 24 Transparency and Honesty 28 Ceres 28 A Taste of Things to Come 32 Making...
