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Informationen zum Autor Norton Paley Klappentext Organized to blend selected historical lessons with modern business practice! this book provides a solid platform for understanding! developing! and applying competitive business strategies. The author defines nine irrefutable strategy rules and backs then up with actual case examples! quick-tip guidelines! and applications. The book guides readers through strategic thinking processes and demonstrates how to apply them when fighting today's competitive battles. To further assist readers! the book supplies a unique feature at the end of each chapter! A Strategy Diagnostic Tool! that provides a reliable performance measure to support the building! evaluating! and monitoring of business strategies. Zusammenfassung Guides readers through strategic thinking processes and demonstrates how to apply them. This work provides a performance measure to support the building, evaluating, and monitoring of business strategies. It also includes a format for developing a personalized Strategic Business Plan. Inhaltsverzeichnis Strategy Rule 1. Shift to the Offensive: Turn a Risky Competitive Situation Into a Fresh Market Opportunity. Strategy Rule 2. Maneuver by Indirect Strategy: Apply Strength Against Weakness. Strategy Rule 3. Act With Speed: The Essential Component to Secure a Competitive Lead. Strategy Rule 4. Grow by Concentration: Deploy, Target, Segment. Strategy Rule 5. Prioritize Competitive Intelligence: The Underpinnings of Business Strategy. Strategy Rule 6. Align Competitive Strategy With Your Corporate Culture: The Lifeline to Your Organization’s Future. Strategy Rule 7. Develop Leadership Skills: The Moral Fiber Underlying Business Strategy. Strategy Rule 8. Create a Morale Advantage: Engage Heart, Mind, and Spirit When all Else Fails. Strategy Rule 9. Strengthen Your Decision-Making Capabilities: Fortify Intuition, Enhance Business Experience, Expand Knowledge.
