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Informationen zum Autor Suzana Rodriguez is a Professor of International Business and Organization at Birmingham Business School. John Child is Chair of Commerce at Birmingham Business School. He is the author of the classic text: Organization and author or co-author of 18 books and more than 120 articles. Klappentext Corporate Co-Evolution is one of the first major works in Blackwell's Organization and Strategy research series of business texts. By tracing the history and growth of Telemig, a major Brazilian telecommunications company, Corporate Co-Evolution develops broader macro-economic principles that can be applied to today's international corporate environment. After a general introduction to political regulations and other domains of the corporate environment that impact the growth of companies, Corporate Co-Evolution delves deeply into Telemig's past. The text closely documents and analyzes the dramatic changes over the course of 30 years that transformed Telemig from a "lumbering dinosaur to a soaring eagle" as privatization takes the corporation into the 21st century. The authors skillfully draw out the practical and policy implications of the Telemig experience to develop a broader systematic theory of corporate evolution that is highly relevant to the contemporary business world. Zusammenfassung Corporate Co-Evolution is a work of major scholarship that develops broad macro-economic principles of corporate strategy by examining and analyzing the history and growth of Telemig! a major Brazilian telecommunications company. Inhaltsverzeichnis Series Editors' Foreword ix Preface xi Part I Introduction 1 1 Perspectives on Corporate Co-evolution 3 2 The Economic and Political Context of Telecommunications in Brazil 27 3 Scope and Method 46 Part II Historical Co-evolution of Telemig 55 4 Foundations 1953-1985 57 5 Politicization 1985-1993 92 6 Reconstruction and Demise 1993-2000 115 Part III Multidimensional Co-evolution 145 7 Organizational Culture 147 8 Corporate Identity 171 9 Metaphors and Reflective Imaging 200 10 The Politics of Learning at a Time of Restructuring 226 Part IV Conclusion 245 11 A Political Interest Theory of Corporate Co-evolution 247 Author index 273 Subject index 275 ...
List of contents
Series Editors' Foreword ix
Preface xi
Part I Introduction 1 1 Perspectives on Corporate Co-evolution 3
2 The Economic and Political Context of Telecommunications in Brazil 27
3 Scope and Method 46
Part II Historical Co-evolution of Telemig 55 4 Foundations 1953-1985 57
5 Politicization 1985-1993 92
6 Reconstruction and Demise 1993-2000 115
Part III Multidimensional Co-evolution 145 7 Organizational Culture 147
8 Corporate Identity 171
9 Metaphors and Reflective Imaging 200
10 The Politics of Learning at a Time of Restructuring 226
Part IV Conclusion 245 11 A Political Interest Theory of Corporate Co-evolution 247
Author index 273
Subject index 275
