Fr. 7.50

Rahild Neuburger, Iris Glahn

Marketing Grundwissen - Kundenorientiert und erfolgreich planen

German · Paperback / Softback

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Description

Der Band Marketing Grundwissen zeigt, wie man durch klassische Marketinginstrumente wie z.B. Produkt-, Preis-, Kommunikations-und Distributionspolitik sowie Dienstleistungs-, Direkt-, Online- und Customer-Relationship-Marketing sein Unternehmen ausrichten kann.

Product details

Authors	Rahild Neuburger
Assisted by	Iris Glahn (Editor)
Publisher	Circon

Languages	German
Product format	Paperback / Softback
Released	01.01.2007

EAN	9783817477531
ISBN	978-3-8174-7753-1
No. of pages	192
Weight	118 g
Illustrations	m. farb. Abb.
Series	Compact Büro-Spicker Büro-Spicker Büro-Spicker Compact Büro-Spicker
Subjects	Non-fiction book > Politics, society, business > Business administration, companies Social sciences, law, business > Business > Advertising, marketing Marketing

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