Sold out

Dr. Yong Zhen, Yong Zhen, Yong (Beijing Normal University Zhen, Young Zhen

Globalization and the Chinese Retailing Revolution - Competing in the World''s Largest Emerging Market

English · Hardback

Description

Discusses the globalization of retailing and the opening-up of Chinese retailing, which serves 1.3 billion consumers and has developed with high economic growth rates. This book examines the revolution in the Chinese retailing. It also discusses the deep impact of China's entry to the WTO on the Chinese retail industry.

Product details

Authors	Dr. Yong Zhen, Yong Zhen, Yong (Beijing Normal University Zhen, Young Zhen
Publisher	Woodhead Publishing

Languages	English
Product format	Hardback
Released	01.02.2007

EAN	9781843342793
ISBN	978-1-84334-279-3
No. of pages	300
Series	Chandos Asian Studies Chandos Asian Studies
Subjects	Non-fiction book > Politics, society, business > Politics Social sciences, law, business > Business > Business administration

Customer reviews

No reviews have been written for this item yet. Write the first review and be helpful to other users when they decide on a purchase.