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Strategic Management - Content and Process in the International Hospitality and Tourism

English · Paperback / Softback

Description

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Suitable for those studying theories and views on strategic management, this title provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organisations.

Product details

Authors Levent Altinay, Prakash Chathoth, Prakash K. Chathoth, Prakash Chathoth K, Prakash Chathoth K., Fevzi Okumus, Taylor, J. Stephen Taylor
Publisher Butterworth Scientific Elsevier
 
Languages English
Product format Paperback / Softback
Released 22.01.2010
 
EAN 9780750665223
ISBN 978-0-7506-6522-3
Dimensions 191 mm x 248 mm x 18 mm
Subjects Social sciences, law, business > Business

Hotel, Hotellerie, Management, Tourismus, Strategie (wirtschaftlich), Dienstleistungsgewerbe, Gastgewerbe, Einzel- und Großhandel

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