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This book highlights the role of traditional media in shaping public perceptions of gender-based violence and how digital media has revolutionised health communication. It also discusses the potential of indigenous communication tools, such as folktales and oral traditions, to prevent gender-based violence in marginalised communities. The book highlights the need for partnerships between organisations, healthcare providers, and community leaders to enhance resource sharing and adapt to evolving community needs, and underscores how continuous monitoring and evaluation of these programmes are crucial for a successful fight against gender-based violence. The book argues that evidence-based recommendations for improving health communication efforts and increasing awareness can help create a more secure and equitable society.
List of contents
CHAPTER 1: INTRODUCTION TO GENDER BASED VIOLENCE.- CHAPTER 2: THE ROLE OF HEALTH COMMUNICATION IN THE PREVENTION OF GENDER BASED VIOLENCE.- CHAPTER 3: THE ROLE OF TRADITIONAL MEDIA IN GENDER BASED VIOLENCE PRREVENTION.- CHAPTER 4: THE ROLE OF DIGITAL MEDIA IN THE PREVENTION OF GENDER BASED VIOLENCE.- CHAPTER 5: MYTHS AND MISCONCEPTIONS ON GENDER BASED VIOLENCE.- CHAPTER 6: PROMOTING GENDER EQUALITY AND HEALTHY RELATIONSHIPS.- CHAPTER 7: BUILDING PARTNERSHIPS FOR HEALTH COMMUNICATION PROGRAMMES FOR THE PREVENTION OF GENDER BASED VIOLENCE.- CHAPTER 8: MONITORING AND EVALUATION OF HEALTH COMMUNICATION PROGRAMMEMES FOR THE PREVENTION OF GENDER BASED VIOLENCE.- CHAPTER 9: POLICY AND RECOMMENDATIONS.
About the author
Given Mutinta, is an Associate Professor at the Department of Media and Communication Studies at Nelson Mandela University. He teaches several courses in Media and Communication Studies, and Research Methodology. His specific research focuses on the use of action research approaches and communication-centred approach to advance knowledge and practice.
Summary
This book highlights the role of traditional media in shaping public perceptions of gender-based violence and how digital media has revolutionised health communication. It also discusses the potential of indigenous communication tools, such as folktales and oral traditions, to prevent gender-based violence in marginalised communities. The book highlights the need for partnerships between organisations, healthcare providers, and community leaders to enhance resource sharing and adapt to evolving community needs, and underscores how continuous monitoring and evaluation of these programmes are crucial for a successful fight against gender-based violence. The book argues that evidence-based recommendations for improving health communication efforts and increasing awareness can help create a more secure and equitable society.
