Fr. 43.50

Digital Consumer Behavior - Navigating the Dynamics, Building the Demand

English · Paperback / Softback

Will be released 05.09.2025

Description

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Summary

Navigate the intersection of qualitative insight and data-driven strategy to understand digital consumer behavior. Uncover psychological drivers, master mapping consumer journeys, and apply actionable tactics from real-world case studies to boost loyalty, engagement, and conversions in today’s dynamic marketplace.

Product details

Authors Kyle Allison
Publisher Business Expert Press
 
Languages English
Product format Paperback / Softback
Release 05.09.2025
 
EAN 9781637428566
ISBN 978-1-63742-856-6
No. of pages 175
Subject Social sciences, law, business > Sociology > Social structure research

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