Muskism - A Guide for the Perplexed

It''s not that Musk himself holds a coherent set of beliefs; you could say his life is one long improvisation. And he''s certainly never used the word Muskism - just as, a century ago, Henry Ford never used Fordism to define his own postliberal modernity. In exploring the forces that have shaped Musk, from South Africa to Silicon Valley, Space X to DOGE, Quinn Slobodian and Ben Tarnoff outline the motifs and practices that have come to dominate our own crisis-ridden world.

Muskism, they show, speaks the language of crisis and emergency to invoke a less human future: where humans are purged from the productive process and, through social media and video games, merged with the machine. This is a worldview in which the technocrat is king; which piggybacks on the state to achieve supremacy; and in which only a select few deserve salvation. If you enter, this book warns you, you will grind and you will live in the shadow of one man - but the rewards could be priceless and the alternative might be extinction.<>

Product details

• Authors: Quinn Slobodian, Ben Tarnoff, Tarnoff Ben
• Publisher: Allen Lane
• Languages: English
• Product format: Hardback
• Release: 24.03.2026
• EAN: 9780241805114
• ISBN: 978-0-241-80511-4
• No. of pages: 272
• Dimensions: 156 mm x 240 mm x 25 mm
• Subjects: Non-fiction book > Politics, society, business > Politics; Social sciences, law, business > Business > Economics; BIOGRAPHY & AUTOBIOGRAPHY / Rich & Famous, Capitalism, BIOGRAPHY & AUTOBIOGRAPHY / Business, BUSINESS & ECONOMICS / Entrepreneurship, HISTORY / Modern / 21st Century, TECHNOLOGY & ENGINEERING / Social Aspects, POLITICAL SCIENCE / Political Ideologies / Capitalism, Political Economy, Impact of science and technology on society, Biography: science, technology and medicine, BUSINESS & ECONOMICS / Free Enterprise & Capitalism, Early 21st century c 2000 to c 2050, Political leaders and leadership, Political ideologies and movements, BUSINESS & ECONOMICS / Economics / Social & Behavioral