Fr. 106.00

Brand equity. La gestione del valore della marca

Italian · Paperback / Softback

Shipping usually takes at least 4 weeks (title will be specially ordered)

Description

Product details

Authors David A. Aaker
Publisher Franco Angeli
 
Languages Italian
Product format Paperback / Softback
Released 30.10.2015
 
EAN 9788846403339
ISBN 978-88-464-0333-9
No. of pages 352
Weight 508 g
Series Franco Angeli
Impresa, comunicazione, mercato
Subject Social sciences, law, business > Business > Advertising, marketing

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