Fr. 159.90

The World of Customer Service

English · Paperback / Softback

Shipping usually within 2 to 3 weeks (title will be printed to order)

Description

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Master the exceptional customer service skills that are most important in all types of organizations today with the powerful, practical presentation in THE WORLD OF CUSTOMER SERVICE, 3rd Edition. This book demonstrates how effective customer services techniques can help readers and their organizations achieve critical goals, deal with problems and complaints, consistently exceed customer expectations, and create loyal customers. Readers focus on the strategies most important in customer service today with insights and memorable examples from practicing professionals. Several new chapters highlight how to maximize revenue and customer satisfaction, effectively solve problems and resolve complaints, and better understand the impact and potential of today's social media. Future and practical professionals also gain new insights on establishing their own personal customer service habits for success in all areas of business.

List of contents

Part I: THE CUSTOMER SERVICE ENVIRONMENT.1. What is Customer Service?2. The Global Customer.3. Exceptional Customer Service.4. Customer Service Strategy.Part II: ESSENTIAL CUSTOMER SERVICE SKILLS.5. Critical Workplace Skills.6. Problem Solving.7. Extreme Customers and Customer Retention.8. Managing Customer Service.Part III: COMMUNICATION SKILLS.9. Communication Essentials.10. Customer-Focused Listening.11. Nonverbal Communication, Dress, and Manner.12. Phone and Digital Communication.

Product details

Authors Pattie Gibson, Pattie (Northern Arizona University) Gibson, Pattie Gibson-Odgers
Publisher Cengage Learning EMEA
 
Languages English
Product format Paperback / Softback
Released 12.07.2011
 
EAN 9780840064240
ISBN 978-0-8400-6424-0
Weight 470 g
Subject Social sciences, law, business > Business > Advertising, marketing

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