Description
Product details
| Authors | Ilise Benun, Robert W Bly, Eric Yaverbaum |
| Publisher | John Wiley & Sons Inc |
| Languages | English |
| Product format | Paperback / Softback |
| Released | 30.05.2006 |
| EAN | 9780471772729 |
| ISBN | 978-0-471-77272-9 |
| No. of pages | 384 |
| Dimensions | 189 mm x 233 mm x 25 mm |
| Weight | 555 g |
| Subjects |
Non-fiction book
> Politics, society, business
> Business administration, companies
Social sciences, law, business > Business > Advertising, marketing |
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