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Written with humor and professional insight,
50 Ways to Fool Your User invites readers to question the quirks of modern life while imagining how things could work better for everyone. Across 50 chapters, scientific explanations are paired with snappy anecdotes. Each chapter concludes with actionable takeaways.
List of contents
Section I The best working place in the world. 1.1. Toilet paper. 1.2. First create a call. 1.3. Working from a distance. 1.4. Color, plants, light and productivity. 1.5. Control. 1.6. Meeting misery. 1.7. Managers are paid to support. 1.8. A place of my own with smart environments. 1.9. The static chair. 1.1. Office or gym. 1.11. Waiting time at work. 1.12. Open plan office disturbances. 1.13. Adjusting the office chair. 1.14. Stop the meetings. Section II Where am I?. 2.1. Comfort is relative. 2.2. It speaks for itself. 2.3. Boredom doesn't work. 2.4. People accept misery. 2.5. Experts van have value. 2.6. Saving energy. 2.7. Reward. 2.8. In line in the supermarket. Section III Is your home your castle?. 3.1. Look before you leap (or sleep). 3.2. Replacing the duvet cover. 3.3. Opening food packaging. 3.4. Remote control. 3.5. The knife with jam. 3.6. Replacing the door handle. 3.7. The rear light of the bicycle. 3.8. The rain shower. Section IV Do you really love your computer?. 4.1. Login. 4.2. Software just does what it wants. 4.3. The AI call centre. 4.4. The automatic update. 4.5. Too much data. Section V Ouch, why does it hurt?. . 5.1. Sit and stand with the right controls. 5.2. Neck pain caused by noise. Section VI Do you really like travelling?. 6.1. Online ticket for public transport. 6.2. The middle seat on the plane. 6.3. Opening the sink drain. 6.4. The controls. 6.5. Check-in at the hotel. 6.6. Starting the car engine. 6.7. The smart environment. 6.8. Transportation delay. 6.9. Stuck in the aircraft seat. 6.1. Consistency. 6.11. The sleeper train. 6.12. Hand luggage. Section VII Lessons learned. 7. How not to fool a user. Epilogue.
About the author
Peter Vink is a Professor at TU Delft's Faculty of Industrial Design Engineering, Netherlands, specializing in environmental design. From 2015-2021, he led the Sustainable Design Engineering department, overseeing 110 researchers and educators. He has written over 250 publications on comfort, performance, and interior design. He is ranked as the second most-published author in Applied Ergonomics, the most important journal in his field and he has guided over 28 PhD students and delivered 50+ global keynotes. He is a past president of Humanfactors.nl and received the Hal W. Hendrick Award for outstanding contributions to the human factors and ergonomics field.
Alan Hedge is an Emeritus Professor at Cornell University, Human Centered Design Department, USA. His work focuses on workplace ergonomics, addressing health, comfort, and productivity through research on workstation design, computer ergonomics, and environmental stressors like indoor air quality and lighting. He has authored or co-edited numerous books, including Advances in Ergonomics Modeling and Usability Evaluation, Ergonomic Workplace Design for Health, Wellness, and Productivity and Handbook of Human Factors and Ergonomics Methods. He has authored 41 chapters, over 270 journal articles and conference publications. He has chaired the National Ergonomics conference for over 10 years. He is a US Certified Professional Ergonomist and a UK Chartered Ergonomist. He is a Fellow of three Ergonomic societies. Alan has received prestigious awards, including the Oliver K. Hansen Outreach Award and Alexander J. Williams Jr. Award for his impactful contributions to ergonomics and human-centered design.
