Description
Product details
| Authors | Mark Tungate, Tungate Mark |
| Publisher | Kogan Page |
| Languages | English |
| Product format | Paperback / Softback |
| Released | 03.10.2012 |
| EAN | 9780749464462 |
| ISBN | 978-0-7494-6446-2 |
| No. of pages | 240 |
| Dimensions | 155 mm x 234 mm x 12 mm |
| Weight | 370 g |
| Subjects |
Social sciences, law, business
> Business
> Advertising, marketing
BUSINESS & ECONOMICS / Marketing / General, BUSINESS & ECONOMICS / Advertising & Promotion, Fashion & beauty industries, Fashion design & theory, Sales & marketing, Retail sector, Fashion and textile design, Hospitality and service industries, Retail and wholesale industries, Brands and branding |
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